Join instructor, Steven Thorne, in Victoria, BC, from Mar 30-Apr 4, 2015 to explore how to make the most of the fast-growing market for cultural tourism. Whether you manage or market a museum, gallery, festival, heritage attraction or other cultural experience, or work for an economic development agency or destination marketing organization, this course offers marketing tools and development strategies that will help you succeed. Special emphasis will be placed on the theory and practice of "place-based" cultural tourism in the context of destination planning.
Building on the success of recent conferences, CMA 2013 is designed to provide Canadian museum professionals with critical information to streamline their institutions’ effectiveness.
The Yukon heritage community will gather this year in Dawson City during the week of October 20-24th. The week will feature a variety of events, workshops and activities of interest to those engaged in the protection, conservation and celebration of our rich and diverse heritage. In addition to sharing new and best practices, this gathering provides an opportunity to meet others actively involved in heritage conservation across the Territory.